- Colour codes
- Dot points
- Other miscellaneous considerations
Our team has worked on a number of projects and it is through this experience that we have gained a deep appreciation for the importance of keeping the project specifications for each client project in one place.
We often found ourselves in situations where one of us had updated formatting to a client project only to realise that another team member had been told by the client to keep the formatting as it is. The style guide was not providing us with a process for remaining consistent and this is how our eLearning style guide evolved.
- Are consistent with their brand.
- Incorporate their requests.
Freelancers, consultants, in-house teams, project managers or agencies that create eLearning solutions who:
- Want to deliver solutions that are of high quality.
- Want a practical and efficient process to ensure they have created a project that is on-brand and consistently meets client requirements.
Kim is the founder of Belvista Studios, an award-winning instructional design and eLearning studio. Kim has significant experience in the industry, being involved in not only the hands-on aspects of the instructional designer role but also the business building and marketing aspect of the industry. Her passion for instructional design and eLearning development, along with her relentless efforts to perfect a process for developing effective eLearning for her clients has led her and her team to generate resources that they are inspired to share with others in the industry
(and are very proud of!).
What if my client doesn’t have a style guide?
Create one for them using this template. They will help you heaps if you work with them again and they will be grateful that you went above and beyond for them.
What if my client makes requests that don’t align with the style guide?
This will likely happen. People change their minds all the time. Remind them that they previously set the expectation as something else and ask if you should continue as previously requested or adopt this as the expectation moving forward.